Live Boricua | Media Engagement

Dec 6, 2022

Discover Puerto Rico’s Live Boricua campaign designed by Ketchum, was founded on research and consumer insights but also consultation with a local focus group of 300 Puerto Ricans. 

Watch this inspiring and highly succesful case study here. 

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Learning Labs Video Links

Learning Labs Video Links

Access all the learning lab presentations by clicking on the links below: Citizen Participation Models Resident Sentiment Research Best Practices Workforce Engagement DEI Engagement Media & Communications Best Practices Short Term Rentals & Housing Issues