Oregon | DEI Strategy

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Nov 30, 2022

The draft 10-year transformational strategy for Travel Oregon focuses on addressing the needs of all residents. DMOs can learn from and adapt this transformational strategy to meet the unique goals of their destination community.

Read the summary here.

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Live Boricua | Media Engagement

Dec 6, 2022 | Case Study, Media Engagement, Resources, Videos

Discover Puerto Rico's Live Boricua campaign designed by Ketchum, was founded on research and consumer insights but also consultation with a local focus group of 300 Puerto Ricans. Watch this inspiring and highly succesful case study here.

Learning Labs Video Links

Dec 2, 2022 | Resources, Videos

Access all the learning lab presentations by clicking on the links below: Citizen Participation Models Resident Sentiment Research Best Practices Workforce Engagement DEI Engagement Media & Communications Best Practices Short Term Rentals & Housing Issues

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