Resident Sentiment – Dominant Tourism Market

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Nov 27, 2022

Resident Sentiment toward a Dominant Tourist Market: Scale Development and Validation.

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Live Boricua | Media Engagement

Dec 6, 2022 | Case Study, Media Engagement, Resources, Videos

Discover Puerto Rico's Live Boricua campaign designed by Ketchum, was founded on research and consumer insights but also consultation with a local focus group of 300 Puerto Ricans. Watch this inspiring and highly succesful case study here.

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Dec 2, 2022 | Resources, Videos

Access all the learning lab presentations by clicking on the links below: Citizen Participation Models Resident Sentiment Research Best Practices Workforce Engagement DEI Engagement Media & Communications Best Practices Short Term Rentals & Housing Issues

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Resident Sentiment – Dominant Tourism Market

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Live Boricua | Media Engagement

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