Discover Puerto Rico's Live Boricua campaign designed by Ketchum, was founded on research and consumer insights but also consultation with a local focus group of 300 Puerto Ricans. Watch this inspiring and highly succesful case study here.
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Learning Labs Video Links
Access all the learning lab presentations by clicking on the links below: Citizen Participation Models Resident Sentiment Research Best Practices Workforce Engagement DEI Engagement Media & Communications Best Practices Short Term Rentals & Housing Issues
Visit Galveston | Short Term Rentals
Listen to Michael Woody, Chief Tourism Officer from Visit Galveston, explain their approach to short term rentals. Watch video
3 Big Questions in Community Engagement
Listen to our expert panel discussing the 3 big questions in community engagement.In the panel: Signe Jungersted from Group NAO, Scott Beck from Destination Toronto, Gracen Chungath from Destination Canada and Antonia Koedijk from the Netherlands Board of Tourism and...
Trends & Insights from the GDS Index
Guy Bigwood from Global Destination Sustainability Movement talks about trends and insights from the GDS Index.
Miami | Multicultural Programme
Presentation Video Watch Greater Miami Convention & Visitors Bureau's presentation about their Multicultural Business and Art Program.Case Study PDF Read the case study summary of the Multicultural Business & Arts Program
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