The WTTC has compiled a list of feasible and easy to implement best practices for managing the short-term rental sector. Short case studies from destinations across the globe are used to demonstrate the real-world application of each best practice.
Live Boricua | Media Engagement
Discover Puerto Rico's Live Boricua campaign designed by Ketchum, was founded on research and consumer insights but also consultation with a local focus group of 300 Puerto Ricans. Watch this inspiring and highly succesful case study here.