by Maria Rial | Dec 6, 2022 | Case Study, Media Engagement, Resources, Videos
Discover Puerto Rico’s Live Boricua campaign designed by Ketchum, was founded on research and consumer insights but also consultation with a local focus group of 300 Puerto Ricans. Watch this inspiring and highly succesful case study...
by Maria Rial | Dec 2, 2022 | Resources, Videos
Access all the learning lab presentations by clicking on the links below: Citizen Participation Models Resident Sentiment Research Best Practices Workforce Engagement DEI Engagement Media & Communications Best Practices Short Term Rentals & Housing...
by Maria Rial | Dec 2, 2022 | Research, Resources, Short Term Rentals & Housing
Although the report: Staying Power – The Effects of Short-Term Rentals on California’s Tourism Economy and Housing Affordability, provides extensive research on California, the innovative and impactful strategies proposed can be adapted in your destination to...
by Maria Rial | Dec 2, 2022 | Research, Resources, Short Term Rentals & Housing
The WTTC has compiled a list of feasible and easy to implement best practices for managing the short-term rental sector. Short case studies from destinations across the globe are used to demonstrate the real-world application of each best practice. Read the summary...
by Maria Rial | Dec 1, 2022 | Case Study, DEI, Resources
The Council was created to address the need to become a more inclusive and diverse organisation in order to better represent the communities of San Francisco. Read the case study...